AI Search Visibility Platform
SEO audit tool for Google and AI answers.
RankX AI crawls up to 2,000 pages against 48 technical SEO and content checks, ranks the costliest problem first, and scores AI crawler access separately.
7-day free trial. No credit card required.
92/ 100 site health
Ranked below by what each one costs the score: one critical finding and four warnings.
- CriticalThin content
- WarningNo structured data
- WarningMissing H1
- WarningBroken internal links
- WarningSlow LCP on 4 pages
Every finding opens into the pages it affects, with a fix written for your platform. Halewick Supply is invented; the figures are the sample scenario’s.
What it is
Website audits in plain terms, priced per page crawled.
A website audit crawls your pages, checks each one against known technical SEO and content problems, and ranks what it finds by severity.
What it does
Crawls the site, then ranks every problem
RankX AI crawls up to 2,000 pages, choosing service, product, location and landing pages before tag archives and pagination, and runs 48 technical SEO and content checks on each. SEO issues arrive ranked by what each one costs your SEO health score.
A list of problems in no order is a list nobody starts.
Who it is for
Marketers, agencies and owners who fix things
In-house marketers who need to know what broke since the last release, agencies auditing each client website before a pitch or a monthly report, and owners of small business sites who want every problem in plain language with the fix written out.
An audit is worth the fixes it starts, not the pages it lists.
What it costs
Unlimited audits, plans from $49 a month
Site audits are unlimited on every plan; the credit wallet meters the crawl at 1 credit a page, never more than 250 credits however large the site, plus 3 for the homepage performance check. The 7-day trial carries 1,000 credits.
A crawl priced per page is a crawl you can size to the budget.
How RankX AI prices a crawl
A full crawl is charged the smaller of its pages at the per-page rate and the cap for its size: 50 credits up to 100 pages, 100 up to 250, 175 up to 500, and 250 for anything larger. Every full crawl adds 3 credits for a Lighthouse check of the homepage on mobile and desktop.
Checking a list of pages you name costs 2 credits a page, with a 10-page minimum, and runs in a real browser. The scheduled homepage re-check costs 1 credit. Current rates are on the pricing page.
What it measures
Know what to fix first, and how healthy you are.
RankX AI defines each term before showing a number: the health score, the severity of each finding, the pages crawled and the fix plan.
Health score
One number from 0 to 100 for the whole crawl. Every critical finding subtracts from it, weighted by how many of your crawled pages it affects.
Only critical findings move the score. A warning is listed and ranked, never subtracted.
Severity
Findings are graded critical or warning, then ranked by how much each one costs your score, so the list always reads worst first.
The order is the plan. An alphabetical list treats a broken link like a missing favicon.
Pages crawled
A full crawl reaches up to 2,000 pages, your highest-value pages first, and every page it reaches gets its own score, its own raw signals and its own history.
A homepage-only check cannot see the page a buyer actually lands on.
Fix plan
RankX AI reads the findings and writes a ranked plan: steps for the platform your site runs on, an effort grade on each fix, and the quick wins pulled out.
Left as a report, findings get read once. Turned into tasks, they get done.
The figures in the pictures are the sample scenario’s.
How RankX AI scores a crawl
A check that did not run is reported as not checked, never as a pass, and never moves the score. One template mistake is one finding with a page count, never hundreds of copies of the same row.
What it reads
Why pages get skipped, checked across the whole crawl.
RankX AI runs 48 technical SEO, content and user experience checks, from thin content and missing H1s to broken internal links and slow pages.
Thin content and pages with nothing to quote
Word counts, titles, meta descriptions and H1s, read on every page: a page that says too little, or repeats another page’s title, gives an engine nothing to quote.
A page with nothing to quote is a page with nothing to cite.
Structured data missing where it matters
Schema.org markup, Open Graph tags and canonicals on every page: what is declared, what is missing, and canonical chains that end somewhere broken.
An unmarked page makes the engine guess, and it rarely guesses your way.
Dead ends: broken links and orphan pages
Every internal link’s status code, every redirect chain, and the sitemap compared against the crawl for orphan pages and URLs that no longer resolve.
Every dead end spends crawl budget a live page needed.
Slow pages that cost you readers
Server response time, load time, page weight, compression and render-blocking scripts on every page, plus a Lighthouse performance card on the finished audit.
A page that loads slowly gets fetched less and quoted last.
18 of 48 checks
Content checks
On-page SEO: what a page says and how it is labelled, from the words to the titles and headings a search engine or an AI crawler quotes.
The 18 content checks
- Title tags that are missing, duplicated, too short or too long
- Meta descriptions that are missing, duplicated, too short or too long
- A missing H1, several H1s, skipped heading levels, and a title that disagrees with its H1
- Thin, duplicate or placeholder content, and low readability
- Images with no alt text, and pages with no social media tags
25 of 48 checks
Technical SEO checks
Whether a crawler can reach, trust and index each page: links, canonicals, the sitemap, HTTPS and page weight.
The 25 technical SEO checks
- Broken internal links, broken resources and redirect chains
- Canonical tags that are missing, chained, recursive or pointing at a broken page, and noindex pages
- No XML sitemap, sitemap URLs that are broken, redirecting, orphaned or on HTTP, and indexable pages the sitemap leaves out
- No robots.txt file, HTTP links on HTTPS pages, HSTS not enabled, and an SSL certificate close to expiry
- Slow page loads, no compression, oversized pages and images, and unminified assets
- Deprecated HTML tags and a missing favicon
5 of 48 checks
User experience checks
How a page behaves for the person, or the machine, that loads it, including whether it declares structured data.
The 5 user experience checks
- Slow server response time and render-blocking resources
- High cumulative layout shift, measured when you check specific pages
- No custom 404 page, and no structured data
The values in the pictures are the sample scenario’s.
How RankX AI reads each page
Checks that need a rendered browser, like layout shift, run when you check specific pages, and a check that cannot run is reported as not checked rather than passed.
The AI crawlers raise the bar rather than lowering it: the crawlers behind ChatGPT, Claude and Perplexity execute no JavaScript (Googlebot and Applebot do), and in one study of nearly a billion monthly ChatGPT and Claude fetches (Vercel, December 2024), roughly a third of their page requests hit dead URLs. Content that only exists after scripts run, and links that lead nowhere, fail both readers, which is why the audit checks every internal link and AI Readiness flags content that needs JavaScript.
What you see
Where each finding lives, and whether it is getting fixed.
A RankX AI audit opens on the site’s health score, then shows each finding’s pages, each page’s signals and the change since the last run.
One finding, every page it affects
A finding opens into the pages behind it, with a fix written for the check and for the platform your site runs on.
Every page carries its own score
Each crawled page gets its own score, raw signals and a history across runs, so a redesign shows up as a line on a chart.
Two runs, and what changed between
Every audit is diffed against the one before. A check that starts failing is tagged new, one that stops is tagged fixed, and the health score is charted across runs.
A snapshot, not a stateAn audit is your site on the day of the crawl. Content edits, plugin updates and redirects move the score between runs.
Re-runs are scheduledScheduled audits re-check your homepage on the cadence you choose, and a full crawl runs when you ask for one, so drift is caught between full runs.
The diff is the storyOne run says what is wrong. Two say whether it is getting fixed, and that direction is the number worth reporting.
Sample data with invented brands.
Why RankX AI shows invented brands
RankX AI does not publish measured audit results for companies that never asked, so the brands above are invented.
Which audit
Free check, Search Console or full crawl? Pick by the question.
A traditional SEO audit reads your site as Googlebot does; an AI SEO audit asks whether AI crawlers can too. RankX AI runs both.
| Criterion | Free AI readiness audit | Google Search Console | RankX AI website audit |
|---|---|---|---|
| What it reads | Up to 6 key pages, sampled from your site, with no account. | The pages Google has crawled, as Google itself reports them. | Up to 2,000 pages a crawl, your highest-value pages chosen first. |
| What it checks | 23 AI search readiness checks: can AI crawlers reach, read and quote the pages. | Indexing status, Core Web Vitals from real Chrome users, and the structured data errors Google found. | 48 technical SEO, content and user experience checks, plus a Lighthouse lab check of the homepage. |
| AI crawlers | Yes: robots.txt rules for AI crawlers, and content that only appears after JavaScript runs. | No. It reports Google’s own crawler only. | Through AI Readiness, a separate score in the same product, never blended into the audit score. |
| A check that cannot run | Reported as not assessed and left out of the score. | Not shown. A page Google never crawled simply has no report. | Reported as not assessed, and it moves the score in neither direction. |
| After the report | A ranked list of findings, and the trial if you want the full crawl. | Validate fix asks Google to recheck once you have changed the page. | A fix plan, tracked tasks, and title and meta description fixes applied to WordPress with an undo. |
| What it costs | Free. | Free. | Unlimited audits; 1 credit a page, never more than 250 credits a crawl. |
RankX AI’s website audit is built for the causes on your own site: crawl health, content, and performance from page timings on the crawl plus a Lighthouse lab check of the homepage. Core Web Vitals from real visitors stay with Search Console, keyword positions with the Google rank tracker, and backlinks with a link index such as Ahrefs or Semrush.
Run the free AI readiness audit · Track keyword positions with the Google rank tracker
Where the table’s columns come from
The free audit column describes this site’s own free check, which samples key pages and scores AI search readiness. Search Console figures are Google’s own published behaviour: its Core Web Vitals report uses field data from Chrome users, which no crawl can reproduce.
RankX AI’s AI Readiness reads your robots.txt for each named AI crawler and separates the two kinds: blocking a search crawler removes you from that assistant’s answers, while blocking a training crawler is an editorial choice it reports as a warning to confirm.
After the crawl
Fixes that get done, not a report read once.
RankX AI writes fixes for the platform you run, files them as a tracked queue, and Content Studio rewrites the pages behind the worst findings.
Turn findings into a fix plan
RankX AI writes the plan from your findings: steps for the platform your site runs on, and an effort grade on every fix.
Create tasks from the plan
One click files the plan as tracked tasks, deduplicated against work already open, and an AI assistant can draft any single task from its finding.
Rewrite the pages in Content Studio
The pages behind your findings get briefed, drafted and published to WordPress, with the SEO title and meta description written through your SEO plugin and every field read back.
How RankX AI keeps the task queue clean
Task creation from a plan is capped and deduplicated against work already open, so re-running an audit never floods the queue. The queue orders tasks by priority and age.
On a connected WordPress site, RankX AI can apply the fix for a page’s SEO title and meta description: it shows the exact before and after, writes only when you confirm, checks the change landed, and keeps an undo. The same fix can be proposed from a conversation with Ask, the in-product assistant.
Questions
What people ask about SEO audit tools.
Direct answers about the RankX AI crawl, its checks, the price and the fixes, including whether running one changes anything on your site.
What is an SEO audit tool, and how does RankX AI’s work?
An SEO audit tool is software that crawls a website, checks every page it reaches against a catalogue of known technical, content and user experience problems, and ranks what it finds by severity. RankX AI’s website audit runs 48 checks, scores the whole crawl from 0 to 100, and turns the fixes into tracked tasks.
Which checks does an SEO audit run?
RankX AI’s website audit runs 48 checks in three groups. 18 content checks read titles, meta descriptions, headings, thin or duplicate content and image alt text. 25 technical SEO checks cover broken links, redirect chains, canonical tags, noindex pages, the XML sitemap, robots.txt, HTTPS and page weight. 5 user experience checks cover server response time, layout shift, render-blocking resources, a custom 404 page and structured data. A full crawl also runs a Lighthouse lab check of the homepage on mobile and desktop.
How is an AI SEO audit different from a traditional SEO audit?
A traditional SEO audit reads your site the way Googlebot does: crawlability, indexing, metadata, links and speed. An AI SEO audit also asks whether AI crawlers are allowed in, whether your words exist without JavaScript, and whether a machine can tell what you sell. RankX AI keeps the two apart: the website audit scores technical condition, AI Readiness scores whether assistants can reach and read you, and the two numbers are never blended, because a blend would let a healthy site hide an invisible one. AI Readiness also notes whether an llms.txt file exists, though no assistant has been shown to cite a site more for having one.
Can AI crawlers see content that JavaScript renders?
Mostly not. The crawlers that feed ChatGPT, Claude and Perplexity fetch your HTML and do not run JavaScript (Vercel, December 2024); Googlebot and Applebot do render. So words that only appear after scripts run may not exist for most AI assistants. RankX AI’s AI Readiness flags pages whose main content needs JavaScript. The website audit crawl renders JavaScript on every plan except Starter, which is how Google reads a page; AI Readiness is the check that reads it the way the AI crawlers do.
Does my robots.txt let AI crawlers in?
RankX AI’s AI Readiness reads your robots.txt for each named AI crawler, including OAI-SearchBot, GPTBot, Claude-SearchBot, ClaudeBot, PerplexityBot and Google-Extended, and names the rule that matched. A blocked search crawler is reported as an issue, because it removes you from that assistant’s answers; a training-only block is a warning to confirm, because opting out of training does not. The website audit separately flags a site with no robots.txt at all. robots.txt is not the only gate: a CDN or firewall can turn an AI crawler away before it reads the file, so check your host’s bot settings too.
How many pages does the website audit crawl?
As many as you choose, up to 2,000 pages a crawl: no plan caps crawl size. Before the crawl starts, RankX AI ranks your pages so service, product, location and landing pages go first and tag archives, pagination and policy pages go last. The first 20 are certain to be crawled, and the rest are found by following links from your site. A single page, or a list of up to 50 pages you name, can be checked on its own.
How much does a site audit cost?
Site audits are unlimited on every plan, so there is no monthly audit count to run out of; the credit wallet meters the crawl. A full crawl costs 1 credit a page, capped at 50 credits up to 100 pages, 100 up to 250, 175 up to 500, and 250 for anything larger, plus 3 credits for the homepage performance check. A list of pages you name costs 2 credits a page with a 10-page minimum, and the scheduled homepage re-check costs 1 credit. Plans and rates are on the pricing page.
Does running an audit change anything on my site?
No. Running an audit is read-only. The crawl requests pages the way a search engine crawler does and reads what comes back: the HTML, the links, the response codes and the timings. The crawl never logs in, never submits a form and never writes anything to your site. Applying a fix is a separate step you confirm yourself, described below.
How often should I re-run a website audit?
Re-run a full crawl after you ship meaningful changes, because the comparison is where the value is: RankX AI diffs each audit against the previous one and tags every finding as new, fixed or ongoing. Between full crawls, scheduled audits re-check your homepage on the cadence you choose, weekly by default, so drift on your busiest page is caught early.
Is there a free SEO audit, and what does it include?
Yes. The free AI search readiness audit needs no account: give it a domain and RankX AI samples up to 6 key pages and scores 23 AI readiness checks, from crawler access to pricing pages, reporting any check it could not run as not assessed. It is a sample, not a crawl. The full website audit, with 48 technical and content checks across up to 2,000 pages, page history and a fix plan, comes with the 7-day trial.
How do I fix what the audit finds?
RankX AI writes a fix plan from the findings, with steps for the platform your site runs on and an effort grade on each fix, and one click files it as tracked tasks, deduplicated against work already open. An AI assistant can draft any single task from its finding. For title and meta description fixes on a connected WordPress site, RankX AI can apply the change itself: you see the exact before and after, confirm it, and keep an undo that restores the previous values exactly. Where it cannot write, the task carries a complete brief for a developer or a coding agent.
Can a website audit explain a drop in Google rankings?
When organic traffic falls, a website audit can rule the on-site causes in or out. RankX AI’s audit finds broken internal links, redirect chains, canonicals pointing at broken pages, noindex tags and sitemap URLs that no longer resolve, and the comparison with the previous audit tags each finding new, fixed or ongoing, so a problem that arrived with a release stands out. Core updates, a competitor’s gains and lost links sit off your site, and the guide to why Google rankings drop walks through those.
Do I need technical knowledge to run an SEO audit?
No. RankX AI runs the crawl from one button, explains every finding in plain language with why it matters, ranks the list so the costliest problem is first, and writes fix steps for the platform your site runs on. Technical issues still need someone to fix them, which is why each finding becomes a task you can assign to a teammate or hand to a developer.
Will an SEO audit improve my rankings and AI visibility?
Not by itself: an audit finds problems, and fixing them is what can help. Removing a crawl block, a broken canonical or a noindex on a page that should rank takes away a reason to be skipped, but no tool can promise a position, and Google states that third-party tools have no access to its ranking data. RankX AI’s health score is its own measurement, not a Google metric. Measure the outcome with the Google rank tracker and AI Visibility.
Can I print the audit report for a client?
Yes. Any tab of the report prints from your browser, with a header naming the website, the tab and the health score, so the SEO report can go to a client as it stands. Each website keeps its own audit history, so the next report shows what changed since the last one.
More detail in the website audit documentation, the glossary entries for Core Web Vitals, schema markup and AI crawlers, and the head-to-heads with Semrush and Ahrefs.
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